Trustify Score
The Trustify Score is the central trust indicator on every profile page. It combines native Trustify reviews and ratings from all connected external sources into a single, verified score that visitors can rely on.
What is the Trustify Score?
The Trustify Score is a measure of customer satisfaction based on all reviews a profile page receives - both native Trustify reviews and ratings from connected external platforms. The star rating is a visual representation of this score.
How the Trustify Score is calculated
The score is a number between 1 and 5, rounded to two decimal places and updated in real time after each new review. The calculation takes several factors into account, including the time span, origin, and frequency of ratings. As a result, the Trustify Score does not necessarily equal a simple average of all reviews.
Stars and labels
The Trustify Score is displayed on the profile page, in search engines, and in Trustify widgets. Alongside the numeric score, it appears as a star rating and a label. Standard mathematical rounding rules apply, so stars are rounded to the nearest half or full star.
| Score range | Stars | Label |
|---|---|---|
| 1.00 – 1.24 | 1 | Inadequate |
| 1.25 – 1.49 | 1.5 | Inadequate |
| 1.50 – 1.74 | 1.5 | Sufficient |
| 1.75 – 2.24 | 2 | Sufficient |
| 2.25 – 2.49 | 2.5 | Sufficient |
| 2.50 – 2.74 | 2.5 | Acceptable |
| 2.75 – 3.24 | 3 | Acceptable |
| 3.25 – 3.49 | 3.5 | Acceptable |
| 3.50 – 3.74 | 3.5 | Good |
| 3.75 – 3.99 | 4 | Good |
| 4.00 – 4.24 | 4 | Very Good |
| 4.25 – 4.49 | 4.5 | Very Good |
| 4.50 – 4.74 | 4.5 | Excellent |
| 4.75 – 5.00 | 5 | Excellent |
Trustify Score for Collection profiles
For a Collection profile, the Trustify Score is calculated as an average across all linked child profile scores and the score of the Collection profile itself (from its own reviews).